Aquascape, Inc. grew out of the original company, Aquascape Designs, which began as a hands-on construction business.
- Origins of the Company
- Aquascape Designs was founded in 1991, focused on building ponds, waterfalls, and ecosystem water features.
- In 1995, the company expanded into manufacturing and wholesale distribution to supply contractors, retailers, and distributors.
- As the business grew, it evolved into Aquascape, Inc., representing both the product and professional sides of the company.
- Aquascape, Inc. (Parent Company)
- Oversees:
- Product development and manufacturing
- Sales and distribution
- Corporate operations, training, and support
- Oversees:
- Aquascape Construction (Division)
- The original construction business, now operating as a division of Aquascape, Inc.
- Functions as a separate business unit with its own budget and operations
- Provides:
- Water feature design and installation
- Maintenance, repair, and renovation services
- Operation of the retail store and Inspiration Center in St. Charles, IL
- How They Work Together
- Aquascape Construction serves as a real-world testing and development arm for Aquascape products
- As a company, Aquascape has been educating contractors on how to build, market, sell, and maintain water features since the very beginning
- “We talk the talk because we walk the walk” — everything taught through Aquascape training programs is based on real, day-to-day experience
Aquascape is the only manufacturer in the water feature industry that operates a full-time construction, maintenance, and retail business.
- This means all products, techniques, and business strategies are:
- Tested in the field
- Used by internal teams year-round
- Proven in real customer environments
This integrated structure allows Aquascape to combine hands-on construction experience, retail interaction, and product innovation, ensuring everything offered is practical, proven, and built for long-term success.